"With Bien Cultives, we seek to offer a great culinary experience, and packaging plays an important role in our ability to achieve that goal. Ease of openness is a key element in the consumer experience and when looking for innovative packaging options, the Orbit™ closure was the obvious choice. We are proud to be the first brand in France to introduce this to the shelf stable products market."

"Since we started working with Orbit closure, we have received many congratulations from our customers by its ease and convenience for the glass jars opening. Moreover, we have significantly reduced the vacuum loss caused by shocks during the transportation, storage or replenishment on the supermarket shelves. For this reason, we are very satisfied to have made the decision to add Orbit™ to our portfolio and our plan is to incorporate it into all our products."

“Research shows there is a real need for easy-to-open packaging”, Halvor Dahl, Purchaser Packaging Stabburet “At Orkla Foods Sweden, usability is important in the development of both existing and new products. We know it has been a problem to open jar lid and it is really satisfying that we now can help to solve it. A consumer who got to testo our new lid even said that this was the best invention since the cheese slicer.”